Once you have got your project, create some photos that represent your brand. The most important thing about a website is that it truly communicates the message of the company or personal business. To accomplish this, either one would opt for custom photography or go for stock photography. Stock photography include sources like istockphoto.com, shutter stock and Getty images. Both are great options to go for as a lot of it depends on what your budget is and type of desired photography you are expecting to create.

Below are some elementary tips that would help make the appropriate choices for your project:


If you are planning for a hero image and a hero image is that large beautiful photo sort of like web banner image that you first lay eyes on homepage of website. Now consider the size of that photo or imagery you are going to put into the front page. What kind of sizing you are looking for; either rectangular shaped or something that is longer in width but shorter vertically. Take into account what size and what kind of lens you are looking at while figuring out your photography.


Next thing to number among is colors. Conceding your project’s demand is to have people in it then what would be the color of their shirts? What will be the color of their eyes? The color should harmonize with your branding, your logo and with your color palette.


Evaluate what you are messaging through images. Most often there is one strong message that sits on top of that hero image supposedly. Envision about that message; foresee what it means to your audience and how the image you excerpt can deliver your target message to users.


While doing stock photography, you go for stock websites and browse millions of images. The minus point of these sites is that there is lack of exclusiveness in those images. Since these sites can be hunted by anyone and in the end anyone can have the same image that you have chosen. Watch out of picking up photos from that first page of search list. Try to dig a bit deeper in search results to avoid frequently used images by public and thus make your content and website unique.

All of these factors really let on for well-formed, professional and strong messages in your images that the website holds.